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    Data is the new oil. It’s often said and the companies are taking it seriously too. The leading telecom operator Bharti Airtel is aggressive in building up a competitive tariff portfolio. Till today, the telecom operators were busy in highlighting their 1.4GB and 2GB daily data plans.

    Bharti Airtel ₹558 Prepaid Plan:

    With this new announcement, Bharti Airtel has got a new prepaid tariff that offers daily 3GB data along with unlimited calling. As per the new ₹558 prepaid plan, the Airtel subscriber will get a whopping 246GB data with a daily limit of 3GBbolded text. Apart from the data benefit, the subscriber can enjoy unlimited voice calls without any FUP limit. Moreover, it gives a benefit of 100 SMS per day. As said earlier, the validity of this ₹558 prepaid plan is 82 days.

    That means one can enjoy unlimited voice calling, daily 3GB data, and 100 SMS per day for a period of 82 days with this ₹558 prepaid plan. With this offering, the per GB data value has come down to ₹2.268. Hope the new plan will increase ARPU of the Bharti Airtel to a greater extent.

    If you are a new subscriber, then don’t get confused with ₹559 FRCbolded text. With this recharge, the new customers can get 1.4GB daily data, unlimited voice calling, and 100 SMS per day with a validity of 90 days.

    Also Read: Bharti Airtel ₹249 Plan Offers 2GB Daily Data for 28 Days

    A Value for Money Voucher:

    If you look at the prepaid tariff portfolio, you can still observe ₹509 plan that offers 1.4GB data per day with 90 days validity. Though the new ₹558 prepaid plan is of the lesser validity period, it offers 3GB daily data without daily or weekly FUP limitation on voice calls. For an extra ₹49, you will get 3GB daily data. That’s really, a BIG value for money!

    To be frank, this innovative plan is not a brainchild of Bharti Airtel. Prior to that, the Vodafone India launched ₹569 prepaid plan that offers 100 SMS, 3GB data on daily basis, and unlimited voice calling with 84 days validity period. However, the voice calling is subject to FUP limitation of 250 minutes per day.

    What’s Your Opinion?

    As Vodafone has got a better validity period, the price per GB data has come down to ₹2.257 in contrast to Bharti Airtel’s ₹2.268. Let’s wait and check how the Reliance Jio will respond to the daily 3GB data pack plans being offered by its competitors.

    To the unaware, Reliance Jio has become India’s third-largest telecom company in terms of revenue market share (RMS). Currently, Bharti Airtel leads the game with 31.8% share, followed by Vodafone India (21%) and Reliance Jio (19.8%). Kumar Birla-led Idea Cellular’s RMS slipped to 16.5%. Even after the Vodafone India - Idea Cellular merger, Reliance Jio Infocomm would still retain its third place with its aggressive pricing strategy.

    Also Read: Reliance Jio Extends Tariff War to Postpaid Segment with ₹199 Plan

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