ASUS ZenFone Go 5.5 with Snapdragon 410 SoC Launched at ₹8499

[Nandan Jha]

Taiwanese multinational computer hardware and electronics giant, AsusTek Computer Inc, added another variant to its Zenfone Go series. The new smartphone (ZB552KL) is priced at ₹8,499 and comes in Charcoal Black and Sheer Gold colour variants. As per the sale, ASUS Zenfone Go 5.5 maintains exclusivity with Amazon India.

Addressing the launch, Mr Peter Chang, Region Head - South Asia & Country, ASUS India, said, “We have always ensured that we empower our customers with products that perfectly fuse technologically advanced specs and a classy, sophisticated design. With the immense success of our previous versions of Zenfone Go, it was befitting that we expand this range to meet the copious demand. We are sure that this smartphone will help our users across the country live digital lives”.

Also Read: Lenovo Moto G5 Plus in India Starting at ₹14999 on Flipkart

ASUS Zenfone Go 5.5 (ZB552KL) Specifications:

The ASUS ZenFone Go 5.5 features 5.5-inch HD (720p) display that claims to provide 500 nits of brightness and features a Bluelight filter for eye care. It sports a physical rear key that allows the users to adjust the volume and click selfies with ease. Powered by a quad-core Qualcomm Snapdragon 410 SoC and Adreno 306 GPU, the handset has 2GB RAM and packs 16GB internal storage further expandable up to 128GB via microSD card.

Optics-wise, the ASUS ZenFone Go 5.5 sports a 13-megapixel rear camera with f/2.0 aperture and dual-LED real tone flash. The front camera supports 5-megapixel with f/2.0 aperture for selfies. The company claims that its PixelMaster 3.0 app to offer multiple modes with respect to photography like real-time beautification mode, panorama mode, low light mode etc.

The new smartphone from ASUS runs on the Android 6.0 Marshmallow based Zen UI 3.0 and is backed by 3000mAh battery weighing 168 gm. This dual SIM handset offers 4G LTE along with other connectivity options like Wi-Fi, Bluetooth, 3.5mm audio jack and FM radio.

What’s Your Rating?

Though the handset offers exclusive features like gesture control and double tap to wake the phone, it lacks a better hardware to compete against Xiaomi Redmi 3S Prime or Coolpad Note 5 Lite. What are your thoughts on this latest ASUS Zenfone? Post your comments as they are valuable.

Also Read: Xiaomi Redmi 4A with Snapdragon 425 SoC, 3120mAh Battery at 6K Price