The Department of Telecommunications (DoT) will observe Swachh Bharat Mission in the first fortnight of November. Swachh Bharat Mission also known as Swachh Bharat Abhiyan is a national campaign officially launched on 2nd October, 2014 by PM Narendra Modi.
Mr Manoj Sinha, Minister of Communications and Information Technology, said that the DoT will observe Swachh Pakhwada from November 1-15 to create a general awareness of the need for cleanliness in all walks of life. In connection with this Swachh Pakhwada, various activities would be conducted.
India’s Biggest Ever Cleanliness Campaign:
The Indian Government is aiming to eradicate open defecation by 2nd October 2019, the 150th birth anniversary of Mahatma Gandhi. In fact, Swachh Bharat Mission is India’s biggest ever cleanliness campaign involving 3 million government employees, school and college students across India covering 4,041 statutory cities and towns.
In addition to Department of Telecommunications (DoT), officials from various Public Sector Units and NGO’s will participate in this Swachh Pakhwada fortnight campaign. The state-run telecom service providers BSNL and MTNL will organize cleanliness drive at its offices spread across the country and will hold certain activities at Mumbai’s top tourist attraction, Gateway of India. Similarly, the staff of Department of Telecommunications will organize similar events at the selected tourist sites including Qutub Minar in Delhi.
Swachh Pakhwada Special Cleanliness Drive:
The Swachh Pakhwada includes special cleanliness drives in the office building premises, departmental canteens, review and weeding out of old records, and disposal of unnecessary office material including e-waste.
The DoT has asked the private telecom companies to join the programme and conduct special cleanliness drives on different days during the fortnight of Swachh Pakhwada. The leading telecom provider, Bharti Airtel, has organized a mini marathon on November 20 in New Delhi.