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    After the success of Vodafone’s SuperHour plans, India’s third largest network operator Idea Cellular reportedly launched hourly unlimited 4G/3G data packs at ₹22 per hour. Though it is not official but Idea subscribers have been getting messages regarding hourly data packs.

    What’s the Future? - Hourly Packs?

    Also Read: Vodafone SuperHour Plan to Offer Unlimited 4G/3G Data Starting at Just ₹16

    As per the message, the hourly pack offers unlimited 4G/3G mobile data for an hour. The USSD code mentioned by the operator is *150*22# is not working yet. It looks Idea Cellular is working on the unlimited hourly packs before it officially declares. This offer is very much similar to Vodafone’s SuperHour data pack providing unlimited data at ₹16 per hour.

    Looking at the trends, Bharti Airtel might even consider launching similar packs in the near future to tackle Reliance Jio’s Happy New Year Offer. Will these hourly packs be enough to retain their subscribers? What’s your opinion?

    Also Read: Tariff War: Idea Cellular Also Offers Unlimited Voice Calls to Stay Competitive

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