In an effort to consolidate the unlimited packs, Bharti Airtel added ₹169 recharge plan to its bouquet. As an open market plan, now one can recharge the unlimited combo pack starting at ₹169.

As a part of a promotional strategy, only the select subscribers used to get this ₹169 offering. Moreover, the introduction of minimum recharge dented the image of private telecom operators including Bharti Airtel. To minimize the criticism, the Bharti Airtel revised its combo plans for the benefit of its loyal customers.

Bharti Airtel ₹169 Plan:

Under this new ₹169 recharge plan, Bharti Airtel subscribers will be able to enjoy unlimited (local and STD) calls, daily 1GB data and 100 local/STD SMS per day with a validity period of 28 days. It enables the users to enjoy unlimited national calls with ₹169 recharge.

However, if you are a data freak and want 1.5 GB daily data benefit, you need to recharge with ₹199. Similarly, the bigger package ₹249 offers daily 2GB data, 100 National SMS/day and unlimited calls including national roaming.

Removing the special plans for select customers, Bharti Airtel has now revised the open market plans with a better validity period.

The ₹399 recharge enables unlimited national calls, daily 1GB data, and daily 100 SMS benefit with a validity period of 84 days. Similarly, the ₹448 recharge offers daily 1.5GB data, unlimited calls, and 100 national SMS per day with a validity of 82 days. In contrast, the ₹499 recharge offers 2GB daily data, daily 100 local+STD SMS and unlimited calls even in roaming.

Bharti Airtel Unlimited Recharge Plans:

To sum it up, here’s the tabular form of the unlimited packs with the validity period.

Also Read: Airtel Adds Another 1.4GB Daily Data Plan with 75 Days Validity at ₹419

The leading telecom network operator Bharti Airtel revised its popular ₹349 tariff plan to counter the new entrant Reliance Jio. Now, Airtel is offering free outgoing calls in roaming and 100 SMS per day.

As per the industry experts, this is a much-needed revision to stay in the business. Till now, the ₹349 plan offers unlimited local and STD calls and daily 1GB of 4G/3G data with a validity of 28 days.

Revised Airtel ₹ 349 Plan:

With the latest update, the ₹349 tariff plan now offers unlimited voice calls (local and STD), free outgoing calls in roaming, daily 1GB 4G/3G data and 100 SMS per day. All the benefits come with a validity of 28 days.

Incidentally, Bharti Airtel has been offering the same benefits with ₹399 plan valid for 84 days. However, this is limited to certain subscribers who are on 4G handset with 4G SIM in. This plan was launched to directly compete with Reliance Jio.

Differential Pricing by Bharti Airtel:

That said, if you own a 4G handset then ₹399 plan with 84 days validity gives an ultimate experience without changing the network. However, Reliance Jio’s unlimited voice calls during roaming had an advantage. But with the latest revision, Bharti Airtel is giving a tough fight to Reliance Jio.

By including free outgoing roaming and 100 SMS per day, Bharti Airtel has modified other unlimited plans including ₹399, ₹499, and ₹549. The telecom company is offering variable pricing ₹399 plan with a validity of 70 days to some users and 84 days for others. However, it is to be noted that the subscriber gets unlimited local and STD calls, daily 1GB 4G/3G data, and 100 SMS per day with a variation in validity period.

If you recharge with ₹499 plan, Airtel will offer unlimited local, STD and Landline calls and 1.25GB data per day (only on 4G handset with 4G SIM) or 2GB 4G/3G data for a period of 28 days.

Impact on Telecom Industry:

Similarly, the Airtel ₹549 tariff plan offers unlimited local and STD calls, free outgoing roaming calls, daily 2GB 4G/3G data, and 100 SMS per day for a period of 28 days.

Idea Cellular has also launched a similar prepaid plan - ₹357 tariff showering the same benefits. Hope these moves will add new subscribers for the incumbent telecom operators. It is quite evident that the recent price hike initiated by Reliance Jio is a breather.

Also Read: Airtel Mera Pehla 4G Smartphone, Karbonn A40 Indian at ₹1399